Covid has accelerated Digital Transformation to the extent that none of us would have imagined. All of us are filled with ideas. We want to do something extraordinary with our lives. To make a difference in the world around us, we first need to break free of the inhibitions that we hold. And to do that we need to break out of our comfort zone and market ourselves. Social media may just be the place to be if we leverage it in the right direction.
OPPORTUNITIES SOCIAL MEDIA PROVIDES
Social Media provides us with a plethora of opportunities. We could generate leads, build a personal brand, market our products, create connections, and network across the globe. It aids job seekers to find a job, freelancers to get a gig, entrepreneurs to find relevant customers, mentors, investors, employees, and so on. It is this worldwide sensation that has helped create billion-dollar companies and billions of jobs adding value to several souls across the globe.
HOW TECHNOLOGY TOUCHES OUR EVERYDAY LIVES
Technology has touched almost every aspect of our everyday lives. All the traditional businesses are evolving to become modern technological industries fueled by technological innovations across the different fields from food to manufacturing, printing press to publishing ebooks, and so on. For example, earlier food was cooked at home but now a whole lot of processed food is available, being ready to eat and ready to serve. Convenience has taken precedence over healthy traditional cooking. People want diversity and to try different cuisines.
EDTECH – THE FUTURE OF EDUCATION
Schools are a foundation for the education of the future citizens of India. Other than home, most time spent by our children is at school. The teachers imbibe the necessary values and thoughts into the minds of the children. The children get to meet kids of their age and make friends. Today, education has also been digitized. Over the years, ed-tech has evolved and courses are taught using ppt and videos over the traditional blackboard and books. Social interaction has been affected and health problems may arise. But online teaching has enabled someone in India to attend class at some of the Ivy League institutions.
ONLINE SHOPPING – EVOLUTION OF BUSINESS
Online Shopping has become the trend. We have started buying everything online. We order groceries, food from restaurants, dresses and accessories, electronic gadgets, and gift items. A gigantic empire of online selling has arisen giving way to create several niches. It is taking market share from the traditional businesses, evolving the business models, and creating new ways of running the business.
CONCLUSION
In this digital era of fast-paced change, it is important for us to evolve to keep up with the changing times. Life is the journey of continuous evolution and growth to become better versions of ourselves. Similarly, in business also, it is important for us to continuously evolve in the direction of growth to become better business leaders and better organizations. An organization needs to look at the perspective of different stakeholders being customers, investors, employees, and more. It is about what we are willing to do, what is the strategy that we want to adopt, and how we are going to move forward in the endeavor we choose.